Posted by Bossip Staff
Ladies Love Cool James/Todd Smith will lick his lips no more, because he will be applying Chapstick lip balm to them instead. The artist is in negotiations now with the brand to be their new representation.
“It’s an obvious fit. LL has been licking his lips for 20 years,” Lighty told Brand Week. “They’ll get to speak to people who normally would not pick up Chapstick.”
I bet the ladies can’t wait to see these new Chapstick ads with LL’s signature lips glazed and glistening in the moonlight.