American Apparel Isn’t Trying To Sell Their Clothes To You “Trashy” Black Girls

- By Bossip Staff Categories: For Discussion, Ho Sit Down, KKK

"American Apparel is racist"

Fu*k American Apparel and their overpriced leggings!!! While their advertising campaigns and hiring policies have been raising eyebrows and red flags for some time now, the latest news has us handing them a “Ho Sit Down!” Pop the hood for details

Gawker just released internal documents from American Apparel detailing their fu*ked up hiring process that includes details about what they are and aren’t looking for. Naturally we were most offended when we read the following recollection from a former American Apparel manager about instructions she received regarding what kind of black girls she should try to hire during the company’s open calls:

“none of the trashy kind that come in, we don’t want that. we’re not trying to sell our clothes to them. try to find some of these classy black girls, with nice hair, you know?”

i will remember that forever, especially the “nice hair” part. he was instructing another manager and i on who to look for during an upcoming open call, and i sat there dumbfounded, listening to him speak while the other manager made “uh huh, got it” sounds on her end of the phone. the other manager on the call with me later became a district manager, and at one point instructed me to tell two of my employees (both of whom happened to be black females) to stop straightening their hair. i refused to do this, but wondered if the mentality behind her request was related to what dov had said.

BTW, if you don’t already know, Dov is Dov Charney — CEO of the company and the perv behind all the nasty skeezy ads that are constantly getting trashed… Oh and clearly Todos Los Colores is not the case!!! We couldn’t even find an American Apparel ad that featured a recognizably African-American model to feature as the photo to run with this post.

It’s about time to boycott these beyatches…


  • LaDiva

    Discrimination sux…
    But regardless of color, no-body needs to apply to a job looking like they just woke up.

  • Yuupp

    Really? That’s really sad…Trashy comes in all colors! When will the discrimination stop?

  • Gimmeabreak78

    The irony of the whole thing is their notion of the word “trashy”. An anorexic model with feet like flippers lying spread-eagle on a bed is the epitome of, apparently.

  • smh

    well i understand why he wouldn’t want some ghetto broads selling his stuff but um good hair???and news flash white girls can be just as ghetto and trashy
    instead of specifically referring to black women he shoulda just said i dont want no trashy WOMEN selling my stuff period

    f u c k him and whatever he sales i never even heard of his line and i will never be giving a penny to this clown



  • Mizz Lisa

    @ smh I 1000% agree with you……

  • koko clark

    Black people are still going to buy their clothes, that’s what we are about, supporting the racist who hate us. Cristal, tommy hilfiger, timbaland(the shoe and producer)

  • b

    none of the models are going to be recognizable because they usually hire people who aren’t in the industry and have little modeling experience. the black girl in that pic has natural hair, which i’m sure is what meant by nice hair. it’s still offensive though. i’ve applied at american apparel many times and never gotten a call back and it just so happens i’m a black girl. they take a pic of you in the interview, not even abercrombie does that.

  • LuvN_Life

    their clothes aren’t stylish anyways,they are rather blah,it’s a high end Old Navy.way over priced

  • Rainbow Clothes

    Maybe they meant “nice hair” as in not Kool-aid colored weaves or something. Why did they want the girls to “stop” straightening their hair?

  • champhf

    this is the problem why do we always just want to be accepted by them???

  • YankeeFanGurl860

    That’s weird because I went to an American Apparel in Harlem last summer and ended up in a lengthy conversation with the one black female salesperson about her hair (it was naturally wavy). She said she’d never straightened her hair before. So, I guess they really are only checking for black girls with natural hair. SMH…

  • SMDH!!!

    if sasha and malia try to apply for a job there they would get turn down because they dont have good hair…SMDH

  • Jordan

    AA is a brand. So they are specifically working their brand. I’ve seen all types in AA of all colors. Sure there aren’t very many dark skinned models in their campaigns but how many dark skinned models can one name?

    It’s also interesting that “nice hair” is natural (ie curly/afro textured) black hair. That’s refreshing honestly. Of course all healthy and cared for hair is good hair.

  • Niasia

    I don’t shop there anyhow.

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