Does It Matter That Essence Magazine’s New Fashion Director Is White???

- By Bossip Staff Categories: News, Question of The Day

Jill Scott Essence Cover

Since 1970, Essence magazine has been a publication targeted towards African-American women. As of Friday, Angela Burt-Murray, editor-in-chief of Essence, hired Ellianna Placas, the former fashion editor at O: Home and Us Weekly, to be the new Fashion Director for the magazine. This new hire is causing a little controversy because Ellianna is not black.

Angela Brut-Murray felt the need to release a statement defending her decision:

“I understand that this issue has struck an emotional chord with our audience,” said Burt-Murray, “however I selected Ellianna, who has been contributing to the magazine on a freelance basis for the last six months, because of her creativity, vision, the positive reader response to her work and her enthusiasm and respect for the audience and our brand. We remain committed to celebrating the unique beauty and style of African-American women in Essence magazine and online at Essence.com.”

Michaela Angela Davis is the former Fashion Director of Essence and put her feelings on Facebook:

Michaela Angela Davis Facebook Page

Was she really hired for her skills or for the “WHITE” reason??!? How do you feel about this???

Source

Comments

  • Rihanna's Sharp N Pointy Witchy FingernailsTookTheOath

    yes. we have a certain standard of what is beautiful and white people have their own!

  • MsDtown

    I think it is healthy and beautiful for anyone to celebrate our culture. As long as this chick can do our beauty justice I say Go for it! If we want to overcome the barriers that have been a problem in the past then we also have to ALLOW others to appreciate us….let’s all embrace black culture – even black folks have some growing to do on that front. Separate but Equal is over…let’s move forward.

  • Martinigal

    Who the F*u*C*K cares? Why is this even an issue? It’s about who can do the job. Essence is slowly loosing is circulation by numbers, they have to do whats best for the mag, to keep it afloat. Maybe she wasnt doing a good job and thats why she got fired or what ever hapen to her.

  • I love black women

    I mean is this the same cover that put Reggie Bush on the Black Love issue? I don’t say write her off bcus race bcus ww usually find bw insanely beautiful so maybe it might work.

  • I love black women

    I mean is this the same magazine that put Reggie Bush on the Black Love issue? I don’t say write her off bcus race bcus ww usually find bw insanely beautiful so maybe it might work.

  • I love black women

    And fact is they would NEVER hire a bw at vouge, marie claire, cosmo ect they will never let that sh!t go down bcus those ppl r borderline open racisist.

  • Oh yeah!

    ABSOLUTELY IT MATTERS!!!! WHY WOULD ESSENCE DO THIS? TELL ME WHAT WERE THEY THINKING? OBVIOUSLY NOT ABOUT THE PATRONS THATS FOR SURE. TO HAVE A WHITE FEMALE OR WHITE MALE FOR THAT MATTER IN CHARGE OF A MAGAZINE THAT RESPRESENTS BLACK PEOPLE PRODOMINATELY WOMEN IS LIKE HAVING AL SHARPTON IN CHARGE OF WOMENS DAY MAGAZINE. JUST SAYING!!!

  • LYRICS

    i really don’t think it matters cuz isn’t E’RYTHING RAN BY WHITE PPL!!!??? LMAO

  • Martinigal

    @Rational
    I co-sign. It’s all about money, if it doesn’t work get rid of it and try something new. Publishing is a competitive field, and without the numbers your going under.

  • sandra

    How many black fashion directors at the white magazines. I’ll bet zero. black people don’t get those breaks in the corporate world.

  • Mystic

    Am I the only one that got the memo that Essence is white owned?

  • truthmatters

    many of you are pathetic, how many of you say that love is colorblind, well at least when a bw is with a wm.

    now you are going ape ##ish that a ww is the fashion editor. If it were a wm, that you guys thought was fine, i bet you wouldn’t have a problem.

    You see i have figured many of you out, you envy ww but love or lust for wm!

  • KOOL,GUY,SCHOOL,SOON,OPEN

    NO..IT,DOES.NOT.MATTER,IF,THE,ESSENCE,DIRECTOR,IS,WHITE..***WHAT,REALY,MATTERS,IS,SCHOOL,,,OPENING………SOON..

  • Lola

    No, it does not matter. That’s like asking if it matters if the fashion director of Glamour Magazine were black. I doubt she is, but it would be fine if she was.

  • Candid Canuck

    dont think its a prob at all. heck, some Yt folks know more about black folks than we do.. SMDH

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