Essence Magazine’s editor-in-chief Constance C.R. White has canned Essence.com Managing Editor Michael Bullerdick after being made aware of Bullerdick’s private Facebook page which contained racially offensive posts and comments:
Bullerdick was busted after the website Journal-isms sent a screenshot of his page to the editor. On the page, Bullerdick attacked civil rights leader Al Sharpton as a “Race Pimp”; went after President Barack Obama as a radical; and touted videos by the late Andrew Breitbart, who was responsible for getting former USDA official Shirley Sherrod fired; and attacking Attorney General Eric Holder. The commentary wasn’t just a matter of simple disagreement on policy, but was the kind of racial hatred that one would expect from the kind of Right Winger that even other Republicans might find embarrassing.
Bullerdick was hired last year inciting controversy amongst readers who were puzzled as to why a White male would be best suited for an editorial role at the historical Black women’s publication. At the time, Editor-in-Chief Constance White responded to the uproar noting that Bullerdick’s role was in no way editorial.
Do you think Essence was right to fire Bullerdick?