Clothing Company Uses Colorado Massacre To Promote Dress
After the horrible tragedy in Aurora, Colorado, the word “Aurora” was trending worldwide on Twitter. One clothing company, Celeb Boutique, didn’t quite understand what happened and why. Well, they sent out a tweet using the trend to promote a dress inspired by none other than Kimmy Cakes herself. Whoops.
When the backlash got out of hand, they had to send a series of apologies.Check out the insanity.