Posted by Bossip Staff
The King is launching a new body spray called, Flame. The new cologne was just released and reviews are not so good:
Burger King is hoping to be known as more than “The Home of the Whopper.” This weekend, the fast food chain rolled out “Flame,” a new men’s body spray billed as “the scent of seduction with a hint of flame-broiled meat.” And an informal survey by the Boston Herald found that there are men out there who’d wear it – even one who seemed to be named after a meat. “It’s very nice,” said Salami Caushi, 55 and a South Boston resident, who was sipping hot coffee at the Burger King on Broadway yesterday. As his companion grimaced, Caushi sprayed the scent on his wrist, and then took a long sniff of Flame for men. “Yes, nice,” he said. Tony Rama, who was sitting downwind of Caushi, strongly disagreed. “It’s much too heavy,” he said. A few tables away, Reno Hoxhallari, 29 and from Medford, was taken aback by the burger joint’s new product. “It’s got to be a joke,” he said, as he scrutinized a photo of the chain’s cartoonish King, languishing by the fire, wearing his crown and little else. Two days ago – just in time for the holidays – the fast food chain began selling the body spray, for $4 a bottle, at Rickey’s, a New York City retailer, and on the Web site, http://www.firemeetsdesire.com/.
How many Bossipers are trying to smell like a BK Big Fish and a small fry??
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