Virgin Mobile is teaming up with What’s Trending for a live holiday fundraising spectacular airing December 13 on YouTube.com/WhatsTrending at 6 p.m. PT / 9 p.m. ET. For the first time ever, the TWEET-A-TUBE-A-THON HOLIDAY SPECTACULAR will bring together YouTube stars, celebrities and bands live from New York and Los Angeles for a night of comedy acts, musical performances and goodwill. Performers and participants include Snoop Lion (formally Snoop Dogg if you’re behind the times), actor Kevin Pollak, iJustine and the cast of Annoying Orange, plus many more.
This live holiday experience will be unlike any other online or offline; it’s a variety show for our digital age. For every viewer that tweets the hashtag, #Tubeathon, during Dec. 13, Virgin Mobile will donate $1 to Covenant House (covenanthouse.org), a non-profit organization with shelters around the country serving homeless youth. The Covenant House has shelters in 22 cities throughout the United States, Canada and Latin America, including homes in New Jersey and New York that were recently decimated by Hurricane Sandy.
Let’s go!!! TWEET #TUBEATHON guys!!!