“It seems to be connecting with its audience…”
VH1 Says It’s Not Cancelling “Sorority Sisters”
Even though advertisers are continuing to pull their commercials from VH1’s “Sorority Sisters” time slot, the network is standing behind their latest reality show and vowing to keep it on the air.
In an emailed statement, VH1 said that the premier was seen by 1.3 million people and it was the number one non-sports cable program in that time period among women ages 18 to 49.
“There are currently no plans to change the series and it seems to be connecting with its audience,” the network said through a spokeswoman.
“Due to the confidential nature of our agreements with our advertising partners, we never speak to specifics about clients and their media plans,” she added. “But we do enjoy successful, long-term partnerships with our advertisers and are happy to honor any requests to move spots to other parts of our schedule.”
The petition calling on VH1 to dump “Sorority Sisters” has garnered more than 67,000 signatures.
The show’s second episode is scheduled to air Monday.
In related news, AT&T recently told a concerned viewer that they would no longer advertise during the program.
What do YOU think about VH1 saying they’re not going to cancel “Sorority Sisters”????