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New meme alert!

It’s rare seeing genuine emotion from Jay Z who went viral after his unexpected reunion with Kelly Rowland at the star-studded “The Harder They Fall” premiere in LA.

The feel-good moment gave us a glimpse at another side of Shawn Carter who looked uncharacteristically animated after spotting Kelly at the event celebrating the upcoming movie-of-the-moment starring Idris Elba, Jonathan Majors, Regina King, and more.

“Obsessed with this super cute moment from last night’s special screening of The Harder They Fall — Shawn ‘Jay-Z’ Carter (who is a producer) is headed inside but pulls a 180 as soon as he sees Kelly Rowland! That’s family right there,” the streaming giant tweeted.

Rowland, whose known Hov for years as one of Destiny’s children, was confused about all the hoopla surrounding their mini-reunion in LA.

“Some things I will never understand,” said Rowland when asked her about the encounter on IG Live.

“Like, I see my big bro all the time, but I guess you guys never see what we see? I don’t know.”

At this point, we doubt Hov will even address the viral moment while making his rounds to promote Hollywood’s buzziest movie starring Jonathan Majors as Nat Love– an outlaw hellbent on tracking down and exacting revenge against his enemy Rufus Buck (Idris Elba) who’s set to be released from prison.

Love enlists his former love ‘Stagecoach Mary’ (Zazie Beetz) and his right and left hand men — hot-tempered Bill Pickett (Edi Gathegi) and fast-drawing Jim Beckwourth (R.J. Cyler)—and a surprising adversary-turned-ally.

Buck’s crew is equally formidable and includes “Treacherous” Trudy Smith (Regina King) and Cherokee Bill (LaKeith Stanfield).

What’s your all-time fave Jay Z meme? Tell us down below and peep the best (and funniest) of the Jay Z/Kelly Rowland memes on the flip.

“Kid: Look what I can do. *jumps in the air*
Grandparents:” – haaaaaa

“me at a restaurant looking at other people food as I wait on mine” – mannnnn

“Me after paying all my bills and still having money left over” –

“Me seeing someone at Homecoming who I’ve known since Freshman year, even though I still don’t know their real name” – the accuracy

“When yall reunite and the gawkgawk went from 3000 to 5000” – whoa WHOA

“Me sending a filthy message and getting an even filthier response” – ayeeee

Continue Slideshow

“Spotting your high school bestie at a future reunion you both swore never to attend…

Jay Z
Kelly Rowland” – mmhmmm

“Meeting twitter mutuals in real life” – always amazing when your online BFFs are amazing in real life

“Federal and State Taxes when they see my check” – triggeringgg

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