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Looks like Trojan brand latex condoms has some competition:

LifeStyles is preparing to reign over the larger fit category, currently dominated by Trojan’s Magnum. The new LifeStyles KYNG condom is the newest larger size offering on the market, and is calling out its competition right on the packaging saying, “Compare to Magnum,” and letting the consumer decide.

The new KYNG™ condom is designed for the man who needs a fit larger than the standard condom size. KYNG is extra long and extra wide, featuring the brand’s most popular flared shape, and allowing for a more personalized fit. Lubricated for maximum pleasure with a reservoir tip providing extra safety and comfort, KYNG highlights the features and benefits that are most important to consumers. The dynamic gold and black packaging features a subtle crown design, with a contemporary look that stands out among the competition.

We know how men love those “Magnums” even when they’re not packin…so good luck to Lifestyles on this one.

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