“Brand” New World: The Truth About Corporate Logos and Branding

- By Bossip Staff

Interestingly, it’s not mere coincidence that people—namely those with limited willpower—have a hard time avoiding the McDonald’s drive-thru when they see those famous golden arches looming ahead. When the omnipresent red and gold carton of french fries appear within eyesight, all diet bets are off.It may sound excessive to suggest that logos and the brands they represent are so persuasive and controlling that they render consumers completely mindless and weak, but smart business owners have known for some time that a carefully designed logo and a meticulously developed brand can, in fact, elicit some pretty strong reactions.

Continued at The Atlanta Post

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Comments

  • Just Sayin

    Marketing 101

  • Jo-Jo

    So-called “marketing” is so unethical. It’s all about manipulating people. If you have a product that is worthy, then you shouldn’t have to trick people into buying it. If I had a career in marketing, I’d hate myself. Do some research guys–these people are targeting your subconscious minds through subliminal messages. If you’re consciously aware of it, you can’t be affected.

  • Interestinggg

    I’m actually shocked that some idiot hasn’t come here yet yelling, “IT’S THE ILLUMINATI!!!”…

    • http://besomewheretween.wordpress.com Ms. Jones

      Now thats funny lol I love to hear people blame random things on the iluminati

    • http://besomewheretween.wordpress.com Ms. Jones

      Now thats funny lol I love to hear people blame random things on the iluminati

  • yepyep

    LOL i agree with the 2 above me ^… But don’t worry the obsessed illuminati googlers will be on here posting their thoughts and beliefs about the logos.. LMAO

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