It doesn’t take much to get Black Twitter going, but certain topics are undeniable hot buttons for a social media community who is accutely aware of racism and it’s underlying nuances. That said, whoever runs Marie Claire’s Twitter account is likely to be pulling their hair out and will be bald as Naomi Campbell by the close of business today.
Oh, the irony.
Earlier, the beauty mag posted the TwitPic above of Kendall Jenner along with the following caption.
The problem is, there is absolutely NOTHING “new” or “epic” about Kendall’s braids. Perhaps the Marie Claire tweeter had never seen braids before, or maybe he or she was just thirsty to catch readers’ attention, in either case, the combination of “white girl”, braids, and the use of the words “new, bold, epic” sent race-themed Twitter into a twisting tailspin!
Flip it over to read the hilarity and outrage.
Image via Twitter
Didn’t take much longer for the Marie Claire camp to hop their culturally insensitive butts back on Twitter to do a lil ‘splainin’.
You can peep their apology on the flipper