Cleveland Cavs Owner Dan Gilbert Removes Angry Letter To Lebron James From Team Website
The Cleveland Cavaliers must be serious about bringing LeBron James back to town.
After almost four years, the team’s website has taken down owner Dan Gilbert’s infamous letter to fans, which was bitterly written in the hours after LeBron James went on live television to announce he was leaving his home state to play for the Miami Heat. The old link, which was active as recently as yesterday, now takes users to a generic news page on the team’s official site.
Though Gilbert’s use of the Comic Sans font was the source of most of the post-letter mockery, the content is even better than you remember. It reads like an email missive from a high school sophomore dumped by his girlfriend of two weeks. Gilbert called LeBron a “former hero” and ripped his “cowardly betrayal” in a televised show that was a “narcissistic, self-promotional” spectacle unlike anything “witnessed in the history of sports.” He promised an NBA championship for Cleveland “before the self-titled ‘King’ wins one.” (Gilbert’s use of derisive quotation marks is unparalleled.) His letter to Cleveland also included this bizarre and forgotten line: “Some people think they should go to heaven but NOT have to die to get there.”
The NBA fined Gilbert $100,000 for his post-Decision comments yet, oddly, the letter remained on the team’s site. Now that the Cavaliers are in the running to bring LeBron back to his original team, the letter is down, three years and 364 days after it was first published. (You can see a cached version here.)
Though gone, will the letter be forgotten? At the time, it was thought that Gilbert wasn’t just burning a bridge with LeBron, but napalming it. He has since acknowledged that he would have “reworded” some portions of the letter, but stands by his need to issue a strong statement to fans.
Nah, talk that isht you were talkin’ before, gangsta. Don’t play nice now because you want a brotha to come save your losing azz team.
Images via AP