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Misogynistic marketing

Australian Travel Company Slammed For Racist And Misogynistic Company Vehicle

Via RawStory

An Australian vacation travel company, specializing in renting budget camper vans for touring the outback, has come under fire for colorful graffiti slogans painted on their vans using sexist, racist, and misogynistic language.

Wicked Campervans is the subject of a change.org petition asking the owner to “eliminate misogynistic and degrading slogans and imagery,” from his vehicles, such as, “A wife: an attachment you screw on the bed to get the housework done,” according to the Australian Broadcasting Corporation.

Paula Orbea, a Sydney high school teacher, was driving with her 11-year-old daughter when they spotted one of vans with the slogan: “In every princess, there’s a little slut who wants to try it just once,” painted on the back panel.

Orbea was horrified.

In the petition she drafted, she wrote, “My daughter was upset by this because she felt, as a girl, that the slogan was referring to her and it made her fear being perceived that way – especially by someone she may cross paths with who may agree with that perspective,” the petition states. ” Slogans such as this ring too familiar to real life atrocities, such as the recent discovery of Rolf Harris’s sexual assaults; enacting on a girl as young as eight.”

Rolf Harris is a popular Australian entertainer recently convicted on 12 counts of indecent assault against girls as young as eight-years-old.

Vehicles owned by Wicked Campervans currently sport other offensive slogans including, ‘Fat girls are harder to kidnap,’ ‘A blow*** is a great last minute gift!,’ ‘I wouldn’t trust anything that bleeds for five days and doesn’t die!, ‘ and ‘Save the whales, harpoon a Jap.’

This is supposed to ATTRACT customers??? SMH.

Image via RawStory

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