Jay-Z's MONOGRAM tapped Hype Williams to shoot their new campaign, which updates Slim Aarons' vision of luxury by injecting cannabis culture and a modern cast into the classic poolside vignettes. Styled by Corey T. Stokes and starring Curren$y, Chika, Slick Woods, Ghetto Gastro and Aleali May - the result is stunning.
Jay-Z's recently sold a piece of his Ace Of Spades champagne brand to LVHM and according to Forbes received a nice windfall of cash for the deal. Here's how much he reportedly made.
LVMH and Jay-Z announce a 50% partnership in Armand de Brignac aka 'Ace Of Spades' which will see LVMH handle global distribution. Pre-pandemic sales show potential for huge growth in the brand going forward.
