Company Creates Coat Made Of Male Chest Hair To Market New Product

WTF??

Company Creates Coat Made Of Male Chest Hair To Market New Product

A UK company has gone to drastic measures to promote a new protein product and gain the attention of their male audience. The company is selling the product along with a limited edition coat made entirely from human male chest hair.

via Huffington Post

According to The Sun, a new chocolate milk drink called Wing Co has been launched with the help of a limited edition coat made entirely from human chest hair.

Digitalspy.com reported that the garment (priced at £2,499) was commissioned by dairy company Arla to launch the male-targeted chocolate milk drink and takes up to 200 hours to put together.

The inquisitr reported that a Wing-Co spokesman said: “We commissioned the Man-Fur Coat as a wakeup call for the nation’s gents. A way to encourage them to readopt the values of assured ‘men’s men’ from yesteryear who would laugh nonchalantly in the face of adversity and be proud of their abundant manliness.”

We’re thinking some guys’ chest hair also looks a lot like that “other” hair found a little lower down on a male. These people are probably walking around rocking coats made from high-priced pubes and don’t even know it. Gross.

Photo Credit: Digital Spy