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Things couldn’t be going any better for Rihanna right now.

The Fashion Awards 2019 - Red Carpet Arrivals

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After recently reaching billionaire status thanks to the success of her makeup brand, Fenty Beauty, Rihanna proceeded to launch the company’s first fragrance: a luxury eau de parfum that goes for $120 a bottle. Despite the high price tag and the fact that most fans haven’t been able to smell the product, the perfume sold out in just a few hours, prompting Rih to talk her ish on Instagram after.

In a move that solidifies just how rich she is, the “Sex With Me” singer posted a photo of herself casually sitting in bed with a bowl of caviar served to her on a silver platter.

“how I woke up after #FENTYPARFUM sold out this morning!!!” Rihanna captioned her Instagram post.

The sold out Fenty perfume is “spicy and sweet all at once,” according to a press release. The fragrance is inspired by all of Rihanna’s favorite cities: Bridgetown, Barbados, Grasse, France, New York City, Paris and Los Angeles, featuring notes of magnolia, musk, tangerine, blueberry, Bulgarian rose absolute, geranium and patchouli.

While this fragrance likely would have sold out quickly regardless, one tactic that probably helped push more units was the Fenty founder reminding folks just how good she smells right before Tuesday’s launch.

Earlier this week, Rih teased her signature scent by posting a compilation video clips and tweets from other celebrities including Cardi B, Jennifer Lawrence, Ryan Seacrest, and Lil Nas X raving about how good she smells and posting it  on Instagram.

“just sayin’ 🤷🏿‍♀️…” she captioned the post.

While Rihanna’s amazing aroma has been attributed to the Killian Love, Don’t Be Shy perfume in the past, her new perfume is even more special since it was crafted by the singer herself. Plus, despite what many consider a hefty cost, the Fenty Eau de Parfum comes in at half the price.

The Barbados beauty’s most recent successful launch comes just a few days after the entrepreneur joined the ranks of the richest people on the planet, according to Forbes, reporting that the star’s net worth is an estimated $1.7 billion.


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