Beyoncé’s partnership with Adidas is officially over. The superstar songstress and the brand have mutually agreed to part ways so she can “reclaim her brand, chart her own path and maintain creative freedom”, reports The Hollywood Reporter. A source close to the situation told the outlet that despite Adidas and Bey being in a creative […]
Beyhive, get your coins ready, because another Ivy Park x Adidas collection will drop soon. Weeks after announcing her Renaissance project, Beyoncé gave fans a sneak peek at the next collection of her Ivy Park x Adidas. Titled “Ivytopia,” fans can see summer inspired looks mixed with tropical, bright colors infused with “natural and organic […]
Blue Ivy's benevolence is showing (ONCE AGAIN) now that the precocious 9-year-old is blessing us lessers with another LEWK. Beyoncé's manager daughter recently stole the show in Mama Bey's new Adidas x Icy Park campaign and the Bey Hive's ecstatic.
