Munroe Bergdorf Blasts L'Oreal

Munroe isn’t letting up on L’Oréal.

Source: Santiago Felipe / Getty

After giving the brand 48 hours to respond and issue her a public apology she’s calling them out for never previously caring about black issues. “This could have been a moment of redemption,” said Munroe.

“Black Lives Matter is a movement for the people, by the people. It is not here to be co-opted for capital gain by companies who have no intention of actually having difficult conversations regarding white supremacy, police brutality, colonialism, and systemic racism,” wrote Munroe. “It cannot be reduced to a series of corporate trends by brands like L’Oréal who have no intention of actually doing the work to better themselves or taking ownership of their past mistakes or conscious acts of racial bias. I would not have been sacked if I had said what I said and was a cisgender, straight, white woman. It just wouldn’t have happened. If you want to stand with black lives matter then get your own house in order first.

This could have been a moment of redemption for L’Oréal, a chance for them to make amends and lead by example. We all get things wrong, we all make mistakes, but it’s where you go from there that is a signifier of who you are. L’Oréal claiming to stand with the black community, yet also refusing to engage with the community on this issue, or apologise for the harm they caused to a black female queer transgender employee, shows us who they are – just another big brand who seeks to capitalise from a marginalised movement, by widening their audience and attempting to improve their public image.”

SHE SAID WHAT SHE SAID.

What do YOU think about Munroe Bergdorf absolutely eviscerating L’Oréal??? Do YOU agree???