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ESPN’s College Gameday is heading to Mississippi for the Jackson State vs. Southern University Boombox classic.

Jackson State University Coach Deion Sanders at Celebration Bowl

Source: Jackson State University / Getty

In 2020, Deion Sanders took the head coaching job at Jackson State University and nothing was the same. Now the look, the feel, and the energy in Jackson, Mississippi may never be the same again as Coach Prime continues to garner exposure for HBCU college football programs in the SWAC. Weeks ago when Alabama State’s head coach made the comment that Deion “isn’t SWAC”, Sanders took the slander and turned up even more with merch and music stemming from the incident.

ESPN Will Attend The Jackson State Match-Up Against Southern University

Now Deion Sanders may have pulled off his most stunning move yet while coaching at Jackson State. ESPN has announced that College Gameday is rolling into Jackson State for their game this Saturday against Southern University. It really doesn’t get more primetime than that. The last time Gameday covered an HBCU game was the big 2021 North Carolina Centra Vs. Alcorn State game in Atlanta.

After the announcement, Deion put the bat signal in the sky for everyone to be outside Thursday when Gameday rolled into town and of course, Jackson showed up and showed out. Jackson State will play Southern at 1 p.m. this Saturday at Mississippi Veterans Memorial Stadium.

Until then, enjoy footage of Jackson State welcoming ESPN Gameday into their city.


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