Juneteenth, our true Independence Day, is almost here, let us rejoice and be glad in it. In case you don’t know the potentially critical race theory oppressed facts and why Juneteenth truly matters, here it goes;

Source: filo / Getty
On June 19, 1865, two years after the Emancipation Proclamation was signed by Abraham Lincoln, Union General Gordon Granger informed the enslaved Galveston Bay, TX that they were actually free. An estimated 250,000 slaves had no idea that their suppression was over because some slaveholders were not willing to communicate the news. Some say that upon learning of their freedom, they “threw their rags into the river” and dressed as freedmen, hence why on the Juneteenth holiday some dress their best to partake in festivities.
Per our report here, yesterday President Biden signed the Juneteenth National Independence Day Act which formally recognizes Juneteenth as a federal holiday.
“Great nations don’t ignore their most painful moments…they embrace them. Great nations don’t walk away, they come to terms with the mistakes they’ve made. In remembering those moments, we begin to heal and grow stronger.”
As we begin to “heal and grow stronger”, we should also grow Black businesses stronger and flood them with support.
Juneteenth is truly a day to celebrate your blackness, as it’s our true Independence Day.
For the 2021 Juneteenth holiday, BOSSIP’s compiled a list of some of our fave brands to pour our black bucks into.
BOSSIP’s “Best In Black Owned” includes makeup, skincare, clothes, alcohol, home goods, accessories, and more.
This list is not comprehensive and is consistently being updated; let us know in the comments other black-owned brands to support!
Makeup & Skincare
Dr. GIO Cosmetics, the first K-Beauty brand founded by a Black woman comes courtesy of Nigerian-born Grace Okafor who created the brand when she relocated to Korea and found there were no Korean skincare-makeup hybrids inclusive toward melanin-rich skin tones.

Source: Dr. Gio Cosmetics / Courtesy Photo
Dr. GIO’s first product is the ULTRA 7 Brightening Foundation Cushion which harnesses the potent skincare ingredients found in Korean skincare like tea tree, niacinamide, and SPF 50+ PA+++ and packs them into a foundation that looks flawless on medium to dark skin
Center In–Black-owned body butter, massage candles, and more
The Baddie Supply—Lash Tech Tools
Nails
PearNova-–Nail Polish

Source: PearNova / BRWNGRLMGC Collection
Founded by Rachel James who created the company after earning her fashion merchandising degree at the International Academy of Design and Technology, PearNova aims to fill a void in the representation of medium to dark skin tones in the nail world and is committed to bridging that gap.
The brand recently released its BRWNGRLMGC gel lacquer collection that pays homage to famous women of color.
“With this collection I asked myself “who would wear this?” said James. “Some collections take what seems like forever to name. BRWNGRLMGC seemed to come naturally. The 4 women highlighted – Frida Kahlo, Diana Ross, Michelle Obama + Cleopatra – have inspired the world through art, music, beauty, literature, fashion, and more.”
BRWNGRLMGC Gel Collection Shades
Michelle Our Mama – Medium Oak Creme
Frida Be Free – Beige Creme
Dianna Boss – Soft Warm Pink Nude Creme
Cleo F*ckin Patra – Warm Brown with Olive Undertones & Gold Shimmer
BRWNGRLMGC Collection – $80
Individual Shades – $20.50
Duos – $30

Source: PearNova / BRWNGRLMGC Collection
Dipology—Dip Powder Nail Kits
Stay Pressed By RELLA–Press On Nails
Sassy Nails Studio—Press On Nails
Press Me Pretty-–Press On Nails
Pressologie—Press On Nails
Leluxx Beauty—Press On Nails
You’ve Been Jeweled—Press On Nails
Mischo Beauty—Nail Polish
Ethereally Touched Nails—Press On Nails
OOO Polish—Nail Polish
Clothing
Curvy Fox–Swimsuits, Lingerie & More
The Lavish Brand—Lingerie
Christian Omeshun
MarieByMarkishaMaire–Black Owned Shoe Brand
Nubian Skin Hosiery & Lingerie
Blessed AF—Tees, Ski Masks
Ashli James Collection –Head Wraps & Face Masks
Shapes Design Company-–HBCU, Black Movie & TV Show Inspired Buttons
No Reputation—Hoodies
Haircare
CURLS
CURLS, the natural hair, and eco-friendly Black-owned beauty brand known for its distinctive ingredients is on the pineapple train with their Poppin Pineapple Vitamin C Collection.
Formulated with Vitamins A, B1, B6, and C and a refreshing pineapple scent, this collection is infused with the antioxidant power of Vitamin C to maximize your hair’s vibrancy, enhance hair growth, thicken hair, decrease shedding, and minimize hair loss.
Pop off with these pineapple scented products from the collection:
· So So Moist Vitamin C Curl Mask ($9.99): A 5-10 minute treatment to quench depleted strands.
· So So Def Vitamin C Curl Defining Jelly ($9.99): Enhance curls shape and great for touching up edges
· So So Fresh Vitamin C + Mint Scalp Treatment ($9.99): Provides on-contact relief for itchy, sensitive, or dandruff–prone scalps.
· So So Clean Vitamin C Curl Wash ($9.99): Hydrating cleanser that removes product, dirt, and oil buildup.
· So So Smooth Vitamin C Leave-In Conditioner ($9.99): Hydrates and detangles. Can also be used to dry hair for a 2nd day refresher. Great for roller, rod, and twist out sets.
Alcohol & Other
CultureTags— Game
McBride Sisters—Black Girl Magic Wine
Canna Haute—Black-owned CBD oil
Monte’s Collectibles—Black books from an adolescent entrepreneur
Community Book Center New Orleans
B. Condoms—The only Black-owned condom brand
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